What sets IKEA’s marketing strategy apart from competitors?
Rohan Singh | January 6, 2024 | Acquisition What sets IKEA’s marketing strategy apart from competitors? Background of Ikea Founded in 1943 by Ingvar Kamprad, Ikea has grown to become the largest furniture retailer in the world. Known for its affordable prices and wide range of high-quality products, Ikea has successfully carved a niche for […]
